An ad in the industry edition reaches an industry mailing list of 200 people at record companies, management companies, and publicity firms plus 50 musicians. With the necessary band support, the industry edition will be eight (then more) pages EVERY issue, and the mailing list will grow to include more industry people and more musicians.
The Renegade's publisher is an MBA who views his publication from a business perspective; there is no hidden agenda -- the Renegade's goal is to provide maximum benefit for its advertisers. And the industry edition is an effort by the publisher to help hard-working bands get the exposure they need and deserve. It interests the industry because it is a reputable publication that provides industry insiders with another way to find out about the top-notch, hard working bands they are searching for. An ad in the industry edition tells the music industry you're serious about your career and recognize the importance of advertising.
Because bands have limited finances, the industry edition is scheduled to be quarterly -- and a $75, 1/4 page ad size is the smallest size available for individual purchase. However, discounts (as well as smaller ad sizes) are available for those who purchase a full year of advertising (4 issues) in advance. For as little as $180 a year (one 1/9 page ad in each of four issues), you can keep your band's name in the minds of music industry insiders. You'll even save $60 per year off your 1/4 page ad when you pay for a full year in advance. These options will help open even more doors as you approach the industry to pitch your band.
Please contact the Renegade to discuss whether or not the industry edition will be useful in your band's efforts to attract industry attention. The Renegade industry edition could be a valuable part of your band's marketing plan!
2003 Dates of Importance for the Industry Edition:
Mailing Date
Advertising Deadline
------------
--------------------
mid-March, 2003 late
Febraury, 2003
May 15, 2003
April 30, 2003
August 15, 2003 July
31, 2003
November 15, 2003 October 31,
2003
NOTE: Dates are subject to change. Please contact GWRN at geoff@geoffwilbur.com if you are interested in advertising.
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Industry Edition Price List
Single Full-Year
Issue (4 Issue)
Horizontal Vertical Price Price*
1/9 Page
2 3/8" X 3 1/4" **
$ 180
3 21/32" X 2 1/8" **
180
1/6 Page
2 3/8" X 4 15/16" **
200
3 21/32" X 3 1/4" **
200
4 15/16" X 2 13/32" **
200
1/4 Page
3 21/32" X 4 15/16" 75
240
7 1/2" X 2 13/32" 75
240
2 3/8" X 7 7/16" 75
240
4 15/16" X 3 21/32" 75
240
1/3 Page
2 3/8" X 10"
90 300
3 21/32" X 6 5/8" 90
300
4 15/16" X 4 15/16" 90
300
7 1/2" X 3 1/4" 90
300
1/2 Page
7 1/2" X 4 15/16" 125
400
3 21/32" X 10" 125
400
4 15/16" X 7 7/16" 125
400
Full Page
7 1/2" X 10" 200
700
Front Cover (Bottom 1/3) 7 1/2"
X 3 1/4" 175
600
Back Cover (Top 1/2)
7 1/2" X 4 15/16" 175
600
Back Cover (Full Page) 7 1/2"
X 10" 250
900
* Full Year Must Be Paid in Advance to Receive
Discount
** 1/9 page and 1/6 page ads are available
only when purchased
for one full year in advance.
GUIDE TO SIZES:
(Horizontal)
2 3/8"
= 1 column
3 21/32"
= half page width
4 15/16"
= 2 columns
7 1/2"
= 3 columns (width of page)
(Vertical)
2 13/32"
= 1/4 page
3 1/4"
= 1/3 page
4 15/16"
= 1/2 page
6 5/8"
= 2/3 page
7 7/16"
= 3/4 page
10"
= full page
These ad sizes ensure 1/8" between ads and 3/16" between columns.
Off-sizes of larger than 1/4 page are available
at an additional
cost of $10.00 per column inch over the rate
of the next smallest
ad size listed above.
Ads must be camera-ready. We will insert
photos for a price of
$9.00 per picture. (Call the Renegade
if you need assistance in
designing your ad. Time permitting,
we will be happy to work
with you -- so call early to ensure adequate
design time.)
ALL CHECKS MUST BE PAYABLE TO: Geoff Wilbur.
Substantive errors that are clearly the fault
of Geoff Wilbur’s
Renegade Newsletter will be rectified
by printing a make-good
(same-sized) ad in the very next issue or
by granting credit
(the cost of a same-sized ad) toward a larger
ad in the very next
issue. Make-goods MUST appear in the
very next issue of the
industry edition.
For ad sales information,
contact Geoff Wilbur at geoff@geoffwilbur.com
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Geoff Wilbur's Renegade Newsletter
P.M.B. 1066
1478 Atwood Ave.
Johnston, RI 02919
e-mail: geoff@geoffwilbur.com